Our Social Media Management Agency Helps Businesses Grow
Is your business growing the social media following it deserves? Elevate your brand recognition online and foster genuine relationships with your customers and followers through our social media marketing services.
Are you looking for social media marketing services for your Ottawa area business? LRO Solutions can help companies of all sizes, from small startups and retailers to large multi-location companies, with their social media presence. Our social media experts will work with you to increase engagement, grow your followers, and provide a consistent brand image.
Grow your social audience and increase your online engagement with social media solutions tailored to your needs.
Partner with us today by booking a free 30-minute call to get started.
Reach new customers
Improve customer service
Stand out from your competition
Drive traffic to your website
Cost-effective advertising
Schedule a FREE 30-minute call to get started with one of our Digital Marketing experts.
Trusted by Ottawa Companies Like
Trusted by Ottawa Companies Like
Our Social Media Management Services in Ottawa
Establishing a Brand Voice
No matter what style you think your brand voice needs to embody – casual, professional, authoritative, edgy, optimistic, approachable, solemn, or entertaining – we can assist you in establishing a connection with your intended audience.
Establishing your brand voice, tone, and key positioning statements is vital because it allows us to develop a social media strategy informed by these components. It also helps our internal content developers formulate media assets per your brand’s voice.
We can also engage our network of social media influencers to produce user-generated content (UGC) based on these brand voice established principles.
Content Development & Distribution
Social media has turned into a highly visual medium. Our team of designers and social media professionals will ensure that your Ottawa brand’s social media content is consistent with your brand values and provides a great mix of professionalism, outstanding visuals, and authenticity.
As a part of our process, we’ll first perform a social audit to assess brand consistency, visual aesthetics, and adherence to best practices on each platform and evaluate copywriting, calls-to-action, and overall strategy.
Next, we’ll develop a strategy suited for your specific audience and begin creating a content calendar and accompanying creative assets.
Social Media Support
If you’re not quite ready to hand over the keys to your social media channels, we have other options. In this case, we also offer consulting services to create a strategy and content calendar that your internal marketing team can execute.
We also offer an optional service to ideate and create creative media assets like images, videos, and copy.
Your social media channels are a direct reflection of your brand, so don’t leave the quality of your content to chance.
Social Media Community Management & Social Listening
Social media is a conversation, and that conversation has to provide value. Otherwise, your audience will tune out. Our social media managers stay on top of interactions with the social brand and encourage meaningful engagement.
Additionally, we use a variety of strategies to grow your audience and monitor useful analytics to inform our blueprint for success.
We report on important social channel metrics every month, keep you in the loop on progress, and provide fresh recommendations to guide your social media strategy.
Social Media Paid Ads
Gone are the days when social media companies would give you unfettered access to your entire audience. Today’s social media is a pay-to-play landscape.
That’s why our social media buyers have extensive experience designing and buying social media ads that greatly amplify your brand’s reach through strategic advertising. Regardless of where you want to reach your audience, be it Facebook, Instagram, TikTok, Twitter (X), LinkedIn, YouTube, Pinterest, or Reddit, our team of paid ads professionals has the experience to get you the results you want.
Benefits of Social Media Marketing Services
Are you unsure about whether social media marketing services are worth investing in? With a well-planned social media marketing strategy and efficient monitoring system, you can increase your website traffic, improve lead generation, engage with customers more effectively, and even boost brand loyalty. These advantages apply to both startups and established brands.
Why Choose LRO Solutions for Your Social Media Marketing Management
Onboarding Process
When you become a client, we perform a comprehensive onboarding process that asks the right questions. Our social media experts will work with you to uncover your business fundamentals, competitive differentiators, and brand voice.
But that’s just the start. We’ll use the onboarding process to help you and your organization understand what strategies and tactics we think will positively impact follower growth, engagement, and lead generation.
Dedicated Account Managers
At LRO Solutions, we carefully match our strategists to suit your industry’s unique needs and goals and social media marketing requirements. This ensures you have access to a team of top-notch social media digital marketing experts who will tirelessly promote your brand.
You can be sure that your dedicated account managers are always available to answer any questions and engage in meaningful discussions via email, phone or chat.
Custom Social Media Marketing
No company is the same, so it makes sense that your social media strategy is as unique as your business. Yes, our social media experts, based in Ottawa, Canada, follow up-to-date best practices for each social media platform, but that doesn’t mean the strategy is cookie-cutter, far from it.
Our approach involves identifying your target audience and developing effective digital marketing plans that yield higher ROI. We leverage advanced analytics and data-tracking tools to fine-tune your campaigns and focus on specific keywords and topics that resonate with your brand.
What Our Ottawa Clients Have to Say
Social Media Channels
Facebook Marketing
If you’re looking for an effective and affordable way to market your business online, Facebook social media marketing is a great option. LRO Solutions offers top-notch Facebook marketing services that can help you showcase your commitment to customer support and drive traffic to your website. Our team will work with you to determine your marketing budget, manage your Facebook profile, optimize your ads, and regularly clean up your posts to expand your reach and establish your brand authority.
Instagram Marketing
Increase your customer base and establish a loyal community around your brand by utilizing Instagram social media marketing. At LRO Solutions, our team of Instagram advertising professionals can help you achieve this by improving your business profile, creating sponsored ads, posting visually appealing images and content, and utilizing Instagram reels and IG stories to showcase your brand story.
LinkedIn Marketing
At our Ottawa marketing agency, we firmly believe that a well-executed LinkedIn social media marketing strategy sets your brand apart from the rest. To guarantee that your LinkedIn marketing efforts are effective, we manage your company page, create informative posts, establish connections with prominent figures in your industry, and incorporate the most effective LinkedIn marketing tactics.
YouTube Marketing
Video is no longer the future; it’s the present. The here-and-now of the online landscape means that a high percentage of shoppers are influenced by what they see in online videos. To make the most of this opportunity, it’s essential to develop a strong YouTube social media marketing strategy that captures the attention of your target audience and motivates them to take action. Our team is here to help you achieve just that! With our expert guidance, you can learn more about your ideal customers, improve your video quality, and create content that truly resonates with your audience.
Twitter Marketing
If you want to take your brand to the next level of awareness, investing in social media marketing on Twitter / X could be the way to go. Our team specializes in Twitter / X advertising and uses advanced data-tracking tools to analyze your analytics, identify your target audience, and create organic and paid marketing strategies to help humanize your company and drive traffic to your online store. With our expertise, you can trust that we’ll develop a clear action plan that aligns with your business objectives and sets you up for success.
Tik Tok Marketing
TikTok is one of the fastest-growing social media platforms in the world. Yes, its appeal remains firmly entrenched with younger audiences, especially Gen-Z, but it’s become an excellent channel for brands targeting those audiences.
LRO Solutions can help you design and implement a Tik Tok strategy centered around influencers and unique video content to help drive targeted audiences to your products or services.
Frequently Asked Questions About Social Media Marketing
Which social media platforms should we be using?
To effectively reach your intended audience, it’s crucial to do some digging and determine which social media outlets your audience frequents. Once you’ve gathered this information, enhancing your presence on those platforms is important to ensure maximum engagement. Additionally, consider the products and services you offer and choose the platform that best aligns with your brand and message. Lastly, keep your business goals in mind and select the platforms that will best aid you in achieving them.
How much does social media management cost?
The short answer is that it depends, though most of our social media management services fall in the $500 – $2,500 per month range.
Why such a wide range? Because it depends on what hands-on implementation we are responsible for, including the number of posts per week, how many platforms we are managing, and whether we are managing social media advertising spend.
How often should we be posting on our social media channels?
When it comes to social media, certain guidelines must be followed to ensure optimal use of each platform. Posting frequency and timing can vary greatly depending on the social channel you are using. A skilled social media manager should be familiar with these best practices. If you are managing your own social media, it may be helpful to conduct some research to determine the ideal posting frequency, post length, and publishing times for your specific platform.
What are promoted or boosted social media posts?
If you’re looking to get more eyes on your post, some social channels provide the option to boost organic posts or promote them for a small fee. This is a great strategy for posts that are doing exceptionally well or promoting a special offer. On various platforms, you can even create an advertisement directly from the post to boost engagement, or set up a more complex ad using the channel’s advertising platform.
Learn More About Social Media Marketing
Our team regularly publishes articles about the art and science of social media marketing on our blog.