Secure Digital Fingerprinting in Ottawa & Gatineau
Digitalex provides secure, fast, and affordable professional digital fingerprinting services in the Ottawa – Gatineau region. With over 10 years in business, their brand no longer aligned with their online presence. As a result, Digitalex contacted our team to develop a refreshed website, brand, and social media presence that better reflected their technology, customer-centric approach, and thought leadership.
Website Development & Booking System Integration
A responsive, mobile-first website was developed to simplify the browsing experience, improve the online booking process, and better establish Digitalex as a local authority. Throughout the development process, key stakeholders were consulted in order to ensure UX/UI remained the focus.
Building Brand Awareness & Local Authority
Building brand awareness and fostering thought leadership for Digitalex began with creating a cohesive, unified brand application across all digital and print mediums. This process involved conducting a brand audit, demographic research, and competitor analysis in order to better conclude the direction for the brand and respective collateral. Refreshed social media templates, brand stationary, and marketing collateral were rolled out as a part of the larger digital marketing strategy.